February 17, 2020
Smarketer – using online marketing to empower the agency

Smarketer – using online marketing to empower the agency

My name is David Gabriel, and I founded Smarketer in 2011. My goal was to become the leading AdWords agency for the SME sector. I’ve worked in online marketing since 2006, including as Head of Online Marketing at reBuy. It wasn’t my plan to start an agency. I started by helping out friends and people […]

Create a Google Analytics Page View Tag with Google Tag Manager

Create a Google Analytics Page View Tag with Google Tag Manager

When deploying Google Analytics through Google Tag Manager, the first thing you’ll need to do is set up a Google Analytics page view tag. This is a pretty simple process to do. So let’s go ahead and walk through that. Absolutely. When we want to set up a new Google Analytics tag within Google Tag […]

Why you need to be on WeChat when you’re targeting China

Why you need to be on WeChat when you’re targeting China

If you’re targeting China, there’s one platform that you absolutely have to be on. WeChat is known as China’s “super app” and with over 1 billion users, it’s more than just hype. On WeChat, users can do almost anything: they can use the social network, buy products, order services, follow companies, book a taxi; the […]

Berto – using AdWords and YouTube for promotion

Berto – using AdWords and YouTube for promotion

My name is Filippo Berto. I’m an entrepreneur and I own Berto. Berto is a furniture company in Meda, Brianza, founded in the 1970s by my father and uncle, Fioravante and Carlo Berto. We make high-quality ready-made and custom-made sofas, sofa beds and beds. At the end of the 1990s, when I joined, I realised […]

Why should you consider programmatic advertising? | Need-to-know

Why should you consider programmatic advertising? | Need-to-know

You’ve probably heard of programmatic advertising, but do you understand what it is and what its benefits are? No? Don’t worry, this video will explain all the basics you need to know! First, what is programmatic advertising? Programmatic advertising involves the use of artificial intelligence to buy digital advertising space. Artificial intelligence is also used […]

Business Daddy YouTube | 2020 | Die LATELY SHOW mit Florian Strzeletz | SATIRE

Business Daddy YouTube | 2020 | Die LATELY SHOW mit Florian Strzeletz | SATIRE

From the Capital News Studios in Berlin The LATELY SHOW with Florian Strzeletz – Welcome to the LATELY SHOW with me Florian stress injury As this is the first SHOW of the new year, I thought I’m sure tonight we’ll do it differently. and to our beloved “Business”. Daddy YouTube”. Many people find that the […]