January 25, 2020
How Much Does Google AdWords Cost?

How Much Does Google AdWords Cost?

AdWords costs can vary greatly depending on your business model, industry, and goals. The average cost-per-click is between one and two dollars on the Search Network and just under one dollar on the Display Network but the most expensive keywords in AdWords cost around fifty dollars or more per click. These highly competitive keywords are […]

DataMirror’s success on the Google Content Network

DataMirror’s success on the Google Content Network

[MUSIC PLAYING] My name’s Nigel Stokes. I’m the CEO of DataMirror Corporation. DataMirror’s in the data integration business. We help our corporate customers get more out of their existing data and systems by moving that data and systems across all the computers they use to run their business. We have a variety of strategies to […]

From Winnipeg to WordStream – How Larry Kim Built a Booming Business in Search Marketing

From Winnipeg to WordStream – How Larry Kim Built a Booming Business in Search Marketing

Welcome to AQ’s Blog & Grill. Today we are really excited to have Larry Kim with us. Now Larry Kim is the founder of WordStream. He’s also a graduate of the University of Waterloo and he’s going to share a little bit of his history about how do you go from a young person from […]

Smarketer – using online marketing to empower the agency

Smarketer – using online marketing to empower the agency

My name is David Gabriel, and I founded Smarketer in 2011. My goal was to become the leading AdWords agency for the SME sector. I’ve worked in online marketing since 2006, including as Head of Online Marketing at reBuy. It wasn’t my plan to start an agency. I started by helping out friends and people […]

Google Ads Versus Facebook Ads — Which One is Better for Ecommerce Marketing?

Google Ads Versus Facebook Ads — Which One is Better for Ecommerce Marketing?

So you only get traffic to your website more than likely for people that’s at the middle of the funnel or bottom of the funnel in terms of where they’re at on their customer journey, I like that. I like people coming to my website that know that they actually want to buy something. Here’s […]

AIDA Formula: How to Apply It & the Exact Performance Indicators to Know If It’s Actually Working

AIDA Formula: How to Apply It & the Exact Performance Indicators to Know If It’s Actually Working

Here’s your funnel. Attention, interest, desire, and action. What about this? We put it this way. Cold, warm, hot. How are we getting people to go all the way through and taking the action for you right? So we’re talking about how is this actually applicable for me to do in my Facebook ads, Nick? […]

Facebook Ad Buying: The Indicators, Metrics, and Correlation Dashboard Your Ad Buyer Needs

Facebook Ad Buying: The Indicators, Metrics, and Correlation Dashboard Your Ad Buyer Needs

I guarantee you, the difference between a good buyer and a bad buyer is a good buyer knows how to spend money and is confident pushing dollars. So if we were to ask, how do we make some of these decisions? This isn’t gonna be as fleshed out as I would like, because there’s a […]

Dropshipping in 2020: The Tan Brother’s Hybrid Method

Dropshipping in 2020: The Tan Brother’s Hybrid Method

There’s a lot of definition to dropshipping, but I think dropshipping is here to stay depending on how you approach this business. Recently, like probably in past few years is kind of like over stocking in products. Okay. So I mean that is why we still like dropshipping’s business model. I mean, there’s a lot […]

Best Facebook Ad Creatives: Nick Shackelford Lifts the Lid on His Biggest Creative Wins and Losses

Best Facebook Ad Creatives: Nick Shackelford Lifts the Lid on His Biggest Creative Wins and Losses

Now I’m going to ask you guys. You gonna choose A or B? Who’s got A? Appreciate you. Who’s got B? We’re gonna go through it and we’re gonna explain why it works. Here’s letter A. Got it? Who’s this for? This is the question we’re gonna run through and ask ourselves. Anyone that’s really […]