It’s one of the most cost effective forms of marketing available with the highest return. There are email systems that allow you to send unlimited campaigns to up to 2500 people for under $10 a month. There really isn’t any other form of marketing that cheap when you think of postcards, direct postal mail, google ads etc – they’re massively expensive in comparison. Email marketing is not the be all and end all of marketing you still need to employ many other forms to maintain a thriving business but for the purposes of this programme we’re going to maximise the automated nature of email. Automated email campaigns allow us as business owners, to create a multi touch point marketing campaign that is set up once and runs continuously. It’s an incredible form of time management in terms marketing and making sales. and that’s why this entire programme is going to be focused on automated email You’re gonna have a system that sends out the right message to the right person at the right time. Whether they’re just a subscriber, a new customer or just browsing the site or a particular category. I’m going to walk you through the campaigns to use so that you can maximise this “set and forget” nature of email automation. Now, don’t forget – If you’re out of sight, you’re out of mind! But with this programme, you’ll forever be infront of your customer at the right time when they’re ready to buy what you’re selling.