April 10, 2020
Expert – Omnichannel eCommerce Retail – Pimcore Case Study

Expert – Omnichannel eCommerce Retail – Pimcore Case Study


Omnichannel content commerce for electronics
retailer Expert Austria has 190 dealer locations, 11.000
products and a yearly turnover of 120M USD Pimcore helped them transform their business
from pure offline to omnichannel Website and online shop are integrated on a
consolidated platform Ensuring a consistent customer experience
across channels has become easy Because the full product catalog and all digital
media assets are managed on this platform Media assets like all types of images and
product videos are managed in the DAM Output channel formats are created on the fly
based on one single high resolution file The full product catalog is managed in the PIM The result is a very appealing content
commerce customer experience The platform runs fast an smooth It features “click and collect” multi-channel
functionalities in the checkout The company can now execute a digital multi-
channel strategy Another enterprise has been transformed from
pure offline retail to omnichannel And there is more: A B2B eCommerce
application and extranet for dealers supports
the whole supply chain It has become the primary source for product
supplies and return management for dealers

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