Hey what’s up Kalen here – shout out Commerce
Hero sticker – I have some real mugs coming soon, so you’ll be seeing those in a video
very very soon. I want to in this video talk about differentiation
– not gonna talk about Math (Differential Calculus) but differentiating yourself – whether
you are a freelancer or an agency – small agency or whatever size agency – I feel like
people don’t do a great job of differentiating themselves – for example – this is our niche
– we specialize in Automotive – some people specialize in fashion – of course now a
lot of people are starting to say that they specialize in B2B I see it so often though…anything that you see really often isn’t differentiation.