April 4, 2020
Creating an Online Store – Weebly & RuthWorks

Creating an Online Store – Weebly & RuthWorks

Down to a second I can tell you
exactly what it was when it went from a hobby to ‘doing it for realsies’ as I’d
like to say. I was on the phone with Eric Estlund and I said “Yeah man, you know
like, I like doing stuff for you and it’s cool and I like the projects that we
work on and so I like all that stuff but I’m just a hobbyist.” He’s one of the top
five frame builders in the world. What Eric said was whether you like it or not
you’re already there so “You can call yourself whatever you want but you’re a
professional now, so it’s time to step up.” My wife and I were doing a tour. It was
about ten days and New England and it rained like a m*****f*****, it rained quite a bit. The bike
that I was riding was the vanilla and it didn’t have any racks so I had to figure
out a way to carry all my crap and I had never sewn before so I just got a paper
bag and cut shapes with scissors and then taped them together. My friend
Andrew was just like “what are you doing dude, this is so weird” And I was like
“No I think it’s cool, I think it’ll work!”
Of course his friends saw it and asked if I can make bags for them and it
rolled like that for several years for several years I was just making bags for
whoever it was all word of mouth there was no advertising so whether you’re
going to the grocery store you’re doing a 1200K Paris across Paris ride, whatever
it is, the bags are designed to perform under those conditions. That’s what
drives the design, the prototyping, all that stuff is all purpose driven. You
know when you’re when you’re touching the bag you want to feel like leather –
luxurious, beautiful, soft to feel, firm. It feels like money. What is that? What animal is that?
I that like a bear? Those are cows. I don’t know what that is but I want to hug this. My other friends in the business, they’re like you know what
I have a website dude. We need the direct customers and clients to you and
ultimately give you money. Because I make bags, right? Doing the transactions that’s
another job. Because I have Weebly behind me powering all my my e-commerce and
then my web presence and all that stuff, that’s one less thing I have to worry
about and I can focus on the bag making. It gives me the freedom to spend more
time with my family, spend more time with my clients, spend more time on my bike
with my friends and I don’t have to worry about the technical side
of the business because it’s all taken care of. I don’t think I would do it any other
way I can’t envision myself in five years
working for another company, I just can’t. Because I love my life so much right now.
It’s crazy how happy I am. There’s no way to know how successful you’re gonna be
or how much failure there’s gonna be in your life, unless you keep going and
going further. And that’s what I’m trying to do with the bags – is go further. That’s
what I try to do with my life. What’s gonna happen? I don’t know. I don’t know
what’s gonna happen until we go there.

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