October 17, 2019
Create a Shopping Campaign – AdWords In Under Five Minutes

Create a Shopping Campaign – AdWords In Under Five Minutes


SPEAKER: Hi, everyone this is
AdWords in under five minutes. In this video, we’ll show you
how to create a Google Shopping campaign. Let’s get started. [MUSIC PLAYING] Shopping campaigns
are a great way to promote your products
through shopping ads. These ads are a format that
include an image, title, price, your business name, and more. At this point, you should
have already created your Merchant Center account. But if you still
need to do that, go ahead and check out this
video right here to learn how. To get started creating
your shopping campaign, sign into your AdWords
account at adwords.google.com. Go ahead and click
the Campaigns tab, then click the red +campaign
button and select shopping. On the select campaign
settings page, give your campaign a name,
provide a merchant identifier by clicking the
account dropdown menu, and choosing the merchant ID. The ID should be the Google
Merchant Center account associated with the
products being advertised in the shopping campaign. From the dropdown menu,
select the country of sale to be the country where the
products in this campaign are sold. Next to locations, choose
the geographical areas where you’ll want the
product listing ads in this campaign to appear. By default, shopping
campaigns show ads on the Google search network
and on Google Search partner websites. You can select the include
search partners checkbox if you don’t want to include
them in your campaign. Next, go ahead and
click Save and Continue. You’ll not be prompted
to create an ad group. And within that ad group,
you’ll have one product group. There are different ways to
set up your shopping campaigns, but we’re going to take
you through the easiest, simplest option– one product group and one single
bid for all of your products. Go ahead and give your
ad group a name first. Enter promotional text for
your ad if you’d like to and this promotional
text can appear with any of the
products associated with this particular
ad group, so make sure the text is relevant
to all of the products you’ll be advertising in
this specific ad group. Next, go ahead and
click Save and Continue. You’ll be taken to your
ad group’s products groups tab where you’ll see one
all products product group. And that’s it. You now have a shopping
campaign and an ad group with all of your products. If you’re interested
in ways to group your products within your
shopping campaign ad groups, check out this video. Don’t forget to subscribe
to our YouTube channel. And if you have
any questions, you can post them in the
comments section below. If you have any further
questions about this topic, you can ask a question
on social media discuss this on the
AdWords community, chat to an online specialist,
or pick up the phone and give us a call. Thanks for tuning in
and have a great day. [MUSIC PLAYING]

23 thoughts on “Create a Shopping Campaign – AdWords In Under Five Minutes

  1. Hi,
    How To target bangladesh in Google Shopping Campaign ??
    Please help.
    thanks

  2. The information available in this video is outdated. In present Google Adwords, no such information is available. please update the video content.

  3. Nice. Below is my application for product campaign management
    https://www.youtube.com/watch?v=Uqi3Hcgrtbo&feature=share

  4. Really rocking. Below is the link to wonderful PRODUCT CAMPAIGN APPLICATION
    https://www.youtube.com/watch?v=Uqi3Hcgrtbo&feature=share

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