April 9, 2020
Boost your eCommerce business NOW by using these strategies

Boost your eCommerce business NOW by using these strategies


We say, well, these people just came in and they
missed these three offers that ran in the last 90 days that kicked ass. So let’s take those three offers that
we ran in the last 90 days that they haven’t seen yet, and they’re not going to see again for
about six months and let’s show them to them sooner. And that doubled the
value of those opt-ins for us. [inaudible] this is our 30 day SMS monetization. So this is how we’re making money with
text messages to follow up with people that we’re selling stuff to. So $28,000 in immediate sales
from sending these messages, I’m gonna show you the
messages and the pages. They go to $12,000 immediately from 712
people that signed up immediately for $17 a month. Continuity program, $8,471 in 30 day rebills
for the second month, we get about 70% of the people that
sign up for these things to stick. So $48,000 roughly in
30 days just from SMS, from one property. In our
experiment that we just did. Here’s what we did and
this is kind of fun. So this text goes out immediately as soon
as they hit the page and give us their number in the consent. Be sure you get
the consent to to text message to them. So nine 40 40 8:00 AM
this goes out. Hello. If you signed up to test free gear and
have not claimed your first item, visit, the link below now ends at midnight. And then do you want to stop
receiving messages in the link? The link takes them here so
they can sign up for our, for our program that allows them to test
free gear and they just pay shipping, also known as a free plus shipping
offer. One hour later automated, another text goes out. You
can see it says 10:48 AM Hey, it’s Brian from the FPA warehouse.
You have your free gear here, see it here and give us
your address to ship. I’ll try to get it out today and
a link goes to the same page. Then 24 hours later, removal from
gear testing offer. Hey, it’s Brian. I noticed you haven’t
claimed your free gear, FYI, you only have 12 hours left or we’re
going to have to remove you as an active tester. Here’s your link. Then when they sign up to receive the texts and they then they opt
in and do the become a tester, then this is the immediate
upsell that they’re offered. So immediately as soon as
they sign up for the testing, this goes out, Hey, gear test or want to test bigger
and better gear every month, become an elite member now, and then
we send them to this where they get, the first one is for a knife right
now, so they get a bigger knife, right? So always give them more of what they’ve
already bought that’s going to get the highest conversions. So they get that
and then the follow up 12 hours later, you can see the first one was a 10:05
AM that’s at 10:05 PM onetime offer. Try FPA elite while your
invitation is still open, get a free $119 knife plus
$50 in gear every month. This is your last chance with
a deadline funnel countdown. So that’s worth Ben worth about $46,000
roughly to us in the past 30 days as a test we’re running, we’ll roll this out now to all of our
other properties and all of our other offers and then blog monetization. So we had 220 million unique
visitors to our websites last year, but we didn’t really make much
money from those visits at all. If this sounds familiar to you,
you might be interested in that. So we talked with our buddies
in the war room, SIADH bulky, who owns optin monster. We talked with Neil Patel and all of
the smartest people that we could with respect to how to monetize our blogs. And this is what we came up with and
I’ll show you exactly what we did. So January results, we had 14,297 opt-ins
from organic traffic, no paid only organic on one site, about 3% of the visitors. The January survival life blog revenue
from this was $26,654 that’s about a dollar 86 per opt in and February so far
we’re at 32,000 so another 30 it’s like 40,000 here, 30,000 there and so all
these things add up eventually, right? Here’s what we did so
you can use hello bar. We had to custom code this top opt in
because this theme did not support a widget in that area, but you can either get it custom coded
or you can use hello bar 41% of the leads that we got that generated that money
came from this top bar that says want to become a gear of your, if you are,
enter your email for a chance. We used a sidebar widget
over here is 13% of leads. That’s just a like a WordPress type
sidebar widget and then we use hello bar, which is a Neil Patel property
down at the bottom to say, do you want free gear? 15% of
our total leads came from there. So 41% 13% 15% then we did a pop right, a popup using optin monster, and that is responsible
for 25% of our leads. And then as you scroll down on the page, 2% of our leads came from the second
sidebar widget and inline widget. This is between posts. So this is a widget that simply puts
this between the posts and that was 4% of leads and then, and then that was it. So that’s where all the leads came
from that generated that revenue. So if you’ve got a content property, take a look when you get
the slides and you know, and these are the tools that we use and
try putting these things in and turn that traffic that’s not making
you any money into money. And then last but not least, date
specific offer segmentation. So Amanda Dobson who works with us on
one of our properties just did this and it’s really cool. It’s basically doubled our offer value
by segmenting new opt-ins by date went from 76 per opt in to a dollar 51 so
here’s the deal with, with opt-ins, we have people who opt in and whatever
offer we’re running at the time as the offer they see, and we then wait and show them the
offers that are on the offer calendar. That’s how we used to
do it. Now we say, well, these people just came in and they
missed these three offers that ran in the last 90 days that kicked ass. So let’s take those three offers that
we ran in the last 90 days that they haven’t seen yet, and they’re not going
to see again for about six months, and let’s show them to them sooner. And that doubled the value
of those opt-ins for us.

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